Recent Blog Posts
The Importance of Web Security for Your Law Firm
Trust and confidentiality are the foundation of the legal profession. Whether it is the details of a client, firm correspondence, case specifics, or lead generation, people entrust their sensitive information to your law firm and expect to keep it confidential at all costs. However, with cyber-attacks on the rise, it has become critically important… Read More »
The Importance of a “Mobile-Friendly” Law Firm Website
With over half of internet users making search queries through their mobile devices, having a mobile-friendly website for law firms is no longer an option. If your website has not been optimized for mobile, it is likely you are losing more potential clients than you can imagine. Here are a few facts to illustrate… Read More »
Is Managing a Blog Important for My Law Firm?
Blogging is the easiest way to add something new and fresh on your law firm’s website. News updates about recent changes in laws and your law firm, as well as topical articles, help you keep your clients informed and rank your website higher in SERPs. However, some lawyers think that blog maintenance is pointless,… Read More »
How to Respond to Negative Reviews of Your Law Firm
Getting reviews for your law firm is a great way for prospective clients to learn about your credibility and quality of legal services. It helps them gain confidence that you are the right attorney to handle their case. Unfortunately, all reviews you receive on Google and other internet profiles do not sing the praises… Read More »
Why Does My Firm Need a Social Media Presence?
Social media is a fantastic platform for solo practitioners and law firms to build their credibility, improve their brand awareness, and attract new clients. Several social media tools are available these days that can help attorneys discover the topics of interest and monitor the shifts in trends relevant to their target audience. This enables… Read More »
Are Google Call-Only Campaigns Better than PPC for Attorneys?
There isn’t much doubt in Google’s commitment towards mobile, especially after they made the big announcement last year about mobile-friendliness being a major search engine ranking factor. Before Google made the algorithm change, it introduced call-only campaigns geared towards getting mobile call conversions. This feature is great for people who know exactly what they… Read More »
What to Expect for Law Firm Marketing in 2017
As the end of 2016 approaches, it is a good time to review and start planning the marketing efforts of your law firm. Doing so will allow you to stay ahead of the curve from the very start. Marketing trends tend to change with people and their behavior online, which is why it is… Read More »
Why PPC Marketing Is So Important for Law Firms
As the number of solo practitioners and law firms grows in the market with each claiming to be the best, it is very important for you to enhance the visibility of your law firm online and make it standout to survive the cutthroat competition. One of the most effective ways to attract visitors and… Read More »
Why a Mobile-Friendly Website is Critical to Your Law Firm’s Success
Why a Mobile-Friendly Website is Critical to Your Law Firm’s Success The days of creating a website for desktop users exclusively are long gone, and in today’s rapidly changing digital world, you would be making a mistake not to make your law firm’s website mobile-friendly. Within the last decade, mobile technologies have exploded in… Read More »
Law Firm Marketing Blog
Stay tuned for news on the latest trends in digital marketing for law firms…