Author Archives: Forward Lawyer Marketing, LLC
Content Marketing For Lawyers Equals Law Firm Success
Law Firm Content Marketing Content marketing for lawyers is as crucial to a law firm’s success as it is for any business. In case you haven’t been told before, here’s the truth of the matter. If you own a website and are marketing online you are in the publishing business. This means that you… Read More »
Increase Law Firm Leads By Updating Your Content
When it comes to Google organic search results, there is no question that content is king. Law firm websites with the best content containing accurate and interesting legal information will rank higher than others. How to ensure that your legal content is up to snuff? In this article, find out how to update your… Read More »
How To Improve Local SEO To Retain More Clients For Your Law Firm
Law firms must compete intensely with other practices for their clients. This is especially true with SEO. However, if you only focus on the most common keywords, you could waste time and money. An effective way to spend your marketing dollars is to focus on local SEO for law firms. This article details how… Read More »
How Law Firm Marketing And Advertising Have Evolved In 2023
Leads Firm Marketing & Leads For Lawyers Law firms invest a lot of money marketing their legal services in a variety of ways and among the most competitive is strategizing how to acquire leads for lawyers in the firm. Law firm leads are among the most expensive and most difficult to source but are… Read More »
Case Study: Family Law Firm Doubles New Client Retention with SEO & PPC
A small family law firm was able to double the number of new monthly retained clients through a strategic digital marketing strategy implemented by Forward Lawyer Marketing. The firm was skeptical about internet marketing but decided to invest in our strategy after understanding our process and seeing the results we had generated for other… Read More »
Why Your Law Firm Needs An FAQ Page
How Law Firm FAQ Pages Can Help You Get Higher Rankings And More Traffic FAQ pages are a staple on many websites but it is hit or miss with many law firms we have researched. Adding an FAQ page to your law firm’s website is one of the easiest things you can do to… Read More »
How To Use Video SEO for Your Law Firm
Do you want to learn how to use Video SEO and marketing to stand out from other law firms? Establish a human connection with people looking for legal services from the first moment? Then, consider video SEO for law firms. Video marketing for attorneys offers a cornucopia of benefits that are outlined below. In… Read More »
How To Implement Pay Per Call For Law Firms
Every successful law firm requires a steady stream of leads to keep its case pipeline full. One way to increase your cases is to use pay-per-call for lawyers. With pay-per-call, the person needing legal services is on the phone immediately. They are ready to talk and get legal advice from you. Sound interesting? Learn… Read More »
How Lawyer Marketing Will Be Done In 2023
Top Law Firm Marketing Trends As someone that has been marketing online since the beginning of the internet, I have seen a lot of changes, especially in regard to marketing law firms. Marketing online is competitive but law firm marketing is extremely competitive, especially in larger metropolitan areas. To set your law firm up… Read More »
How To Market Your Law Firm Utilizing Online Events
Marketing Law Firms with Online Events If you are responsible for marketing your law firm taking advantage of online events should be a part of your law firm marketing strategy. You’ve probably participated in numerous offline events such as golf tournaments and school sporting events as part of marketing your firm but online events… Read More »