Author Archives: Forward Lawyer Marketing, LLC
Top Components For Successful Law Firm Content Marketing
Law Firm Content Marketing The concept of law firm content marketing today goes far beyond what used to be considered comprehensive. After the case of Bates v. State Bar of Arizona, 433 WS. 350 (1977), many law firms and attorneys began to ramp up marketing and advertising. Early forms of content marketing included Yellow… Read More »
How Will AI Impact SEO For Lawyers?
Artificial intelligence is changing many industries, and one of them is the legal field. In particular, we at Forward Legal Marketing anticipate that AI, ChatGTP, and BARD will significantly impact SEO for lawyers. Learn more about this critical topic in this article, and if you need help with SEO for lawyers, Forward Lawyer Marketing… Read More »
Why Personal Injury Lawyer Marketing Is So Competitive
Legal marketing is critical today for attorneys who want to obtain more clients. However, the personal injury lawyer marketing space is fiercely competitive. Continue reading to learn why and how to stand out in a crowded marketplace. Forward Lawyer Marketing can assist if you need help with personal injury lawyer marketing. Personal Injury Law… Read More »
How To Create GEO-Specific Landing Pages To Help Your Law Firm SEO
How Going Geo Helps Local SEO Today we’re going to discuss how you can create geo-specific pages to help your law firm’s local SEO. Now, what is a geo-specific page? When we take over any SEO campaign, one of our first objectives is to get our clients to show up in the maps section,… Read More »
How Lawyer Marketing Videos Drive Engagement
Studies show that video marketing is one of Earth’s most effective marketing tools. Marketing videos are so effective for making sales and driving engagement that many consumer brands focus on video before other marketing methods, and it is the same for law firms. Why? When people come to you for legal advice, they have… Read More »
How FAQs Can Increase Traffic And Calls For Your Law Firm
Why FAQs Should Be Part Of Your Law Firm Marketing Strategy FAQs which of course is an acronym for frequently asked questions are an effective tool for increasing traffic to your law firm’s website. Google is all about delivering the best possible user experience and FAQs help with this. Algorithms measure how long visitors… Read More »
Personal Injury Lawyer Marketing Strategies You Must Know
There are many legal marketing methods that all law firms should use to keep the leads coming in. But you also should be sure to focus on marketing methods that are specific to the personal injury field. Keep reading to learn about these essential marketing techniques. If you want assistance with personal injury lawyer… Read More »
Helpful Lawyer Marketing Tips to Increase Your Law Firm’s Value
Law firms spend so much time and money fighting for their clients’ rights. Representing your clients is, after all, what you are in business to do. But there is more to operating a profitable law firm than winning cases. It is also necessary to market effectively every day to bring in new leads and… Read More »
Social Media Marketing For Law Firms That Brings Results
Why Lawyers Must Embrace Social Media For Law Firm Marketing Success Of the many moving parts of a successful law firm marketing strategy, social media marketing seems to be one that is often not done correctly or at all. Social Media isn’t optional, the general public expects you to have a Facebook Page at… Read More »
Content Marketing For Lawyers Equals Law Firm Success
Law Firm Content Marketing Content marketing for lawyers is as crucial to a law firm’s success as it is for any business. In case you haven’t been told before, here’s the truth of the matter. If you own a website and are marketing online you are in the publishing business. This means that you… Read More »