Divorce And Family Law Firm Sees 276% Increase In Organic Traffic

March 12 , 2021 | BY admin

This client case study is from a divorce and family law firm we have been working with for a little over a year. They have seen a significant increase in traffic from both our SEO efforts and from our taking over the management of their Google Ads campaigns.

Baseline Keyword Rankings as of February 1, 2020

Baseline Keywords

Current Keyword Rankings as of March 8, 2021

Current Keyword Rankings

When we first took this law firm on as a client they were getting 862 total visitors to their website with 430 of those coming from organic traffic.

Baseline Pre-SEO

As you can see from the screenshot below for the last 30 days, their traffic has increased exponentially to 1,994 total visitors with 1,618 coming from organic traffic.

Current SEO

  • Significant improvement in organic placement on search engines
  • 276% increase in organic traffic from the start of SEO to the present time
  • Google AdWords campaign converting clicks to calls at a 20.1% rate

GMB Calls

In addition to calls being generated from PPC and organic traffic, in the last 30 days, their strong local rankings on Google My Business have generated an additional 60 calls and 36 users requesting directions to the office. This is a direct result of our optimization of their Google My Business page and local SEO efforts. In our experience working with law firms around the country, this is one of the most neglected areas. 

Customers View Business on Google

Customer Actions

More Law Firm Case Studies

This case study shows how a single-attorney family law practice started attracting more high-asset, financially complex divorce cases.

Click here to read about a family law firm that increased caseload two-fold in a few months.

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Increase Traffic And Phone Calls For Your Law Firm

FORWARD Lawyer Marketing is a leading provider of digital marketing services for law firms including SEO for lawyers nationwide. We get measurable, positive results for the attorneys we advise.

We use proven SEO techniques, and each campaign is based on personalized strategies for the specific legal practice we are working with. The vision is to make you rank as high as possible for the searches that grow your business the most.

In general, the goal of SEO for lawyers is to stand out in a competitive market, driving more organic traffic, and attracting more prospective clients. We do this by creating quality, optimized content written by experienced legal scholars — web pages, blogs, advertising landing pages, and so on — to take your law firm website to the top of Google, Yahoo! And Bing search engine results pages (SERP).

How would you like to see this type of increase in traffic and leads for your law firm? What would it mean for your bottom line? We have been getting these types of results for our legal clients nationwide for years. Whether you are in a large metro area or in a smaller town we can help you get the clients you are seeking to make your law practice as successful as possible. We have had numerous law firms that have had to hire more lawyers to be able to handle the increased caseload. That is a great problem to have!

If you want to have a talk about how we can do the same for your law practice, give us a call at (888) 590-9687 for a free consultation. We specialize in online marketing for law firms and have legal scholars that write the content for our clients. Our SEO Director has over 20 years of experience in the field. When you hire us to improve your online presence and increase the leads coming into your law firm you are hiring the best. Call us today and let us get to work on making your practice more successful.